Survey App Design and Development Company in India, UK

Survey apps are popular as they help companies to understand consumer behaviour. Most of the businesses use survey apps to reach wider audiences and remote areas. It is not a big secret that most companies are data-driven today. As a consumer survey and market research becomes an integral part of every business, and without proper data, no business may stop beating. Surveys can overcome the risk of launching new products and innovations. They can also serve to collect insights about employees, users and markets.  According to Technavio.com, the global online survey app design market is predicted to be worth up to $6.92 billion by 2021.

Today most of the researchers seem to obtain surveys on mobile devices to receive a quick response. As mobile devices become more ahead, it opens up the way to new types of data and information. This, in turn, assists in acquiring richer, deeper and more meaningful insight which assure quality research. Companies of all extents can practice online survey software to gather understandings, and so the survey app designs are in demand. Survey app development optimises the process of collecting data and cut costs. Gathering meaningful information with the help of a mobile survey app requires some careful design and craft.

Types of Survey Application

Before going for the survey app design and development, let’s check various kinds of online survey app development:

1. Employee Satisfaction Survey   
2. Customer Satisfaction Survey
3. Market Research Survey
4. Job Satisfaction Survey
5. One-click surveys
6. Event management in surveys   
7. Chatbot surveys  

Steps to Follow While Developing an Online Survey Application

The number of responses through survey app design is increasing steadily. More and more people prefer to answer questions on the go rather than sitting with a laptop or desktop. Online survey apps are more convenient and reliable. Here are the steps to follow while developing the survey app design and development:

1. One question, one screen
2. Avoid Complex Questions for accessible data collection
3. Information Focus
4. Implement Push Notification
5. Responsiveness design for different mobile devices
6. Development and design consistency

Step 1: One Question, One Screen

Users never prefer to scroll the page while answering the questions in the survey app. Hiding the issues questions may hurt the user experience. Always the survey app design should be intuitive by placing one question for one mobile screen.

Step 2: Avoid Complex Questions

While designing an online survey app always offer a seamless user experience for mobile respondents by eliminating complex questions as it is challenging to fill the matrices and tables in the mobile try to avoid such forms. For instance, open-end questions or complex question requires typing, which is a time consuming and hectic over the mobile screen. Since respondents will mostly be responding on the go, they are unlikely to type detailed answers.

Create a user-friendly mobile survey app with questions that are easy to interact on the mobile device.

Step 3: Information Focus

Be focus on getting valid information from the users. The survey app design and development must offer access to all the questions and their answer listings. For instance, usually, the survey questions will come with four options to choose the answer where the surveyees have to select one from those four answers. If the last choice requires the user to scroll down to see it, there is a high chance to skip the question. So, to avoid this, one should always be careful and the place the text in a way convenient manner by that it can be easily accessible.

Step 4: Implement Push Notification

Using push notification for the survey app design is the best way to engage more users and also to improve the response rate. Using push notification in the mobile survey app can remind people to use it.

Step 5: Responsiveness Design for Different Mobile Devices

The desktop version should be different from the mobile version. Keep in mind that the smartphone survey app development is entirely different as the users’ access the survey apps on the go. Make sure the survey apps should be responsive for all the mobile devices and also the text size requires to be engaging, easily readable and clickable. If the survey app consists of images, then make sure the images are responsive as they may reduce down the loading time. The fewer spaces on the mobile devices make it imperative to cut the clutter to offer an appropriate survey listing. Vertical listing choices for multiple -choice questions are the most comfortable choice to develop the design responsively.

Step 6: Development and Design Consistency

The overall consistent appearance maintenance throughout the app and survey pages creates a great impression on the users. All this will give you the visual, functional as well as external consistency. For all this, you need to adhere to platform guidelines and use native UI components, which builds your own identity. To be out from the competitors, you can pick different factors to make your survey listing engaging.  Many other factors, like survey templates, question types, data analysis, rewards are usually integrated to increase user engagement.

Bottom Line

For many years, surveys have been in demand as successful companies collect and analyse data by a human before making decisions, which is a costly one. The online survey apps cut the costs because of lower prices; more and more businesses are deciding to use survey app design.

Don’t know how to compete with successful survey platforms, and are looking for the top survey app development company in India?

Krify is here to assist and provide you with high-quality mobile survey app to bring more respondents and acquire a high response rate. Contact us if you have any queries regarding the design and development of a mobile survey app.