Various domains are using Machine Learning, a type of Artificial Intelligence, in interesting ways. It powers text, image, and video recognition and serves as the backbone of recommendation engines. To explain in simple words, how it does this, it allows you to look at volumes of data and do large volumes of calculations that a human can’t do actually.
IBM introduced Watson to the world, as a Watson cloud service that brings development tool kit, access to Watson API, an application marketplace and educational material about IBM’s supercomputer. IBM’s new expanded cognitive APIs for developers has resulted in enhanced visual and emotional senses of Watson. IBM Watson Technologies is a ‘powerful platform for cognitive business.’ It represents cognitive computing, where computers or systems can understand and respond to world as humans through senses, learning and experience.
What is Watson?
Today more than 80% of the total data is unstructured. Watson analyse this unstructured data that includes research reports, news articles, enterprise system data and social media posts. Watson uses natural language processing to understand the context and evaluates all possible meanings to determine what exactly is asked to it. Based on the evidences and quality of information it could gather, it presents the best possible solution to your question.
But how Watson first learns everything?
– All the related information is loaded in forms of word docs, pdfs, and webpages into the system.
– Watson is then trained on various subjects with pairs of questions and answers.
– Watson is updated automatically whenever the new information is published.
How Watson analyses and answers the question?
Watson operates across various fields like medical, law, and cooking, offering informed answers and recommendations. It continuously learns from both successes and failures, generating a wide array of responses quickly. Unlike basic speech recognition technology, Watson comprehends context and provides insightful responses based on advanced algorithms. It learns and adapts, becoming smarter with each interaction, but only responds when confident in the supporting evidence. IBM is advancing deep analytics and natural language processing through Watson.
Building apps using IBM Watson Developer Cloud
IBM is bringing the cognitive technology to your app through IBM Watson Developer Cloud. It is a library of Watson APIs to create apps powered by Watson Apps.
Watson APIs – From gaining insights from texts to analysing images and video, power of Watson APIs can help build cognitive apps. Watson APIs consists of three APIs:
– Tone Analyzer
– Emotion Analysis
– Visual Recognition
These APIs have enhanced SDKs (Node, Java, Python, newly introduced iOS Swift and Unity), which help developers to customize and build apps with Watson.
Tone Analyser empower apps with deeper analysis capabilities.
Emotion Analysis uses natural processing language to analyse content and helps users understand emotion of others in a better way.
Visual Recognition is beyond visual capabilities and can be trained to identify and classify images. It allows developers to train Watson about custom classifiers for images.
Lets checkout different apps built using power of Watson APIs and cognitive technology.
Business Intelligence: It analyses social media and news to understand how people are talking about your company. It can also understand important topics and how other people are feeling about those topics.
Audio Analysis: It transcribes audio and depending upon its concept, the app presents recommendations. How it works?
1. It first analyses Video plays and audio.
2. The audio transcribes the above content.
3. It gathers concepts from its database.
4. Ranking concepts based on their confidence level is the task at hand.
5. It presents recommendations based on top ranked concepts.
Conversational Agent: It gives an engaging experience. It allows you to chat with Watson to find out new movies depending on genre and rating.
IBM Bluemix is a Platform as a Service (PaaS) that enables developers to build and run apps in the cloud.
How Watson is being used by different companies?
Watson is powering many applications by now for industries present across various domains. Watson is making a great impact through applications. Few of the industries, where Watson powered applications are already reflecting a great impact, are: Healthcare, Retail, Law and Finance Industries.
Healthcare Industry
Some of the reputed cancer hospitals have been using Watson-powered applications to assist with cancer patient care and research. It helps physicians with diagnoses using its vision recognition power and can read X-Ray and MRI scans for doctors in a more focused way.
Retail Industry
Watson is helping through applications in retail industry by making retail experiences more personalised. For example, it can present the products to customers at a very suitable point of buying cycle. Apps can also intake and analyse the data to offer additional services based on customer’s preferences during online travel purchases.
Finance Industry
In this domain, one can utilize Watson’s typical question and answer capability. Watson powered financial applications can not only answer the question but it also analyses the question. It can give the financial advice as well as can also help in managing risks associated with financing. It ensures great customer experience for users seeking wealth management.
Thus, developing cognitive computing applications can allow it to interact with humans through natural language and bringing big data insights to explore.
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