When there’s a major change in our lives, we like to pamper ourselves and do a make-over. A new hairstyle, a gym membership, or even a wardrobe update are examples of this. Apps aren’t any different. Every so often, it’s time for an upgrade. Unlike getting a new haircut, revamping an app isn’t easy. It takes lots of planning, time, and money. This implies that such an expensive process should only be undertaken when there’s really a need for it. That is precisely what this essay is about. When should you begin considering redesigning your Android App or iOS App? Let’s get started. Below are the top 10 reasons for app redesign.
- Outdated Layout
- Your Metrics are Terrible
- Pivots
- Rebranding
- UI/UX Redesign
- User Reviews
- As a Point of Differentiation from the Competition
- You Created your App Without following a Proper UX Process
- Superior Usability
- App Performance Improvements
Let’s Briefly go through the top 10 reasons for app redesign
1. Outdated Layout:
Would you consider utilizing a program that appears to have been created decades ago? If your response is “definitely not” then you’re part of the app majority. Although we designers despise ugliness, most people would connect poor design with poor service. It’s known as the halo effect (or horn effect) when it happens.
2. Your Metrics are Terrible:
What’s the point of having an app if it doesn’t work well? One of the most critical steps in improving your app is to find out what users think about it. If your user interface design seems to be at least adequate, we must look further. Install a variety of analytics tools such as Google Analytics, Mixpanel, or Firebase so that you can get a fuller picture of how people use your product.
3. Pivots:
It’s difficult to get it all right the first time. The economy shifts, you receive new data all the time, and you come across new product possibilities on a regular basis. It’s what pivoting is all about. Pivoting might entail redesigning some, if not all, of your app depending on how significant these changes are.
4. Rebranding:
If your aim is to rebrand, you’ll most likely have to deal with UI and microcopy updates. Rebranding isn’t usually accompanied by any changes in the user experience, making it one of the easier redesigns we’ve discussed.
5. UI/UX Redesign:
According to our own experience, there are two most typical situations when you’ll need major structural changes in the user flow. It can be a new feature that reimagines previous ones, or the software may have been created by non-designers who then realized they needed a designer from the start. Such events are costly and time-consuming. Getting back to the drawing board is basically like starting again. The assistance of a UX designer is almost essential.
6. User Reviews:
This is a fairly simple one. Getting feedback that your app is difficult to use is an excellent sign to begin rethinking the UX. Consider adding feedback and satisfaction surveys throughout the user journey, conducting user interviews, and performing other qualitative and quantitative user research methods.
7. As a Point of Differentiation from the Competition:
Your design might be fine. However, if your competition has excelled in both the visuals and the flow of their app, yours may come off as dull. If this is the case, make sure to consider a product overhaul to set yourself apart in all areas. Keep in mind that when conducting research, a lead is more likely to recall better-designed goods.
8. You Created your App Without following a Proper UX Process:
If we only had a dollar for every time we heard about creating a product without a designer. We’d be considerably richer, for sure. In all seriousness, please don’t put your foot in your mouth and get a designer on board right away. Because if you don’t do so, you’ll wind up redoing months of hard work because you thought that common sense would suffice.
9. Superior Usability:
Not only does the appearance of the mobile software improve, but also its useability is improved considerably when it is redesigned along with the latest UI design trends.
10. App Performance Improvements
Did you know, many app users like things happening off the bat in this modern world of technology? It can be annoying for your users if your app is taking a long time to connect and open. Redesigning the app with the best designs, layout, and graphics can transform the app’s performance and have a great impression on the users.
Conclusion:
Above are the top 10 reasons for app redesign, the key in this competitive mobile app development market is to redesign the app. Your app’s value, audience segmentation, and conversion rate will all increase as a result of rebranding. Krify is a top mobile app development company and has a skilled team in designing and developing an app as per your tailored requirements. Contact us if you want to stand out from the competition.