Look and feel of the mobile app design means a lot for the mobile application success. Every mobile app success not only depends on the functionality, code, and calculations, but also on how it looks and works. When you start using the mobile app, its UI and UX is the first that strikes the eye. There is a tremendous need for an extraordinary UI and UX as much as the perfect backend code. The UI/UX and visuals are the reason why some mobile applications become an instant hit in the market.
If the app design is weak, the user will close the app and forget about it. The main goal of UX/UI developers is to eliminate it and build a mobile app design that will involve more users and will be completely user-friendly.
So how do we build a mobile app design at Krify? Being the leading mobile app UI design company in India and UK, we realize that as a matter, mobile app stores provide the space for displaying the screenshots and videos of your applications so the users can have the first look at the fantastic graphics of your mobile application and be tempted in downloading it. The mobile design process of creating the graphics of an application is more systematic and technical. At Krify, we follow a series for steps for the mobile app design process. The entire mobile application’s design process can be split into 3 phases. Let’s check each in detail.
Basic steps for Mobile App Design Process
- Planning
- UX Design//Wireframing
- Visual Design
Let’s get into each action in detail:
Planning
Planning is the initial step to follow for the mobile app design process at Krify. This planning process is further divided into four phases to provide a comprehensive guide to mobile app design.
- Identify the Problem
- Value Proposition
- Research in Market
- Identify Target Audience
- Map Information Architecture
Let’s see each in detail:
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- Identify the Issue: The first and foremost step that Krify follow for a mobile app UI design process is Issue identification is a statement to address what problem to solve in the app developed. For example, the mobile app is showing the issue of difficulty in searching.
- Value Proposition: Explains what the app does for the users. For example, the app helps you in finding the food courts around the city.
- Perform Market Research: At Krify, Market Research is carried out in the form of competitor analysis. We analyze what competitors are doing and how well their market strategies are working out. Doing market research helps you to have hands on the USP of mobile applications developed in the same domain by your direct competitors. Which eventually let you know in details of negatives and positives of the application.
- Target Audience Identification: As per the changing behavior of the end user, the functionalities of the app changes the mobile app design and development. For instance, a children’s app will feature softer colors and smoother edges compared to a strictly business-oriented mobile application. Thus the identification of the end user will impact significantly on the UI of the mobile app design process.
- Information Architecture Map: The last one to consider in the planning phase is to map the critical feature that to be incorporated in the mobile app. Krify will plan this in the form of a flowchart, hierarchical design, or scamper diagram. Each element contributes to conveying application features in a simple, unidirectional manner.
WireFraming
The next stage of the mobile app design process is building the wireframes by the developers. The wireframe is the skeleton of the future app, and it shows all the essential elements of the end product. Our developers and designers will decide which interface elements will appear on the main page based on the preference and interactivity of the design. Wireframing can vary from low to high fidelity, tailored to individual customer needs. It serves to structure data and establish communication patterns, marking the initial step in materializing the mobile app UX design process. Krify holds the immense importance to validate the idea from the design point of view and make the clients get a clarity of the concept.
Build Prototyping
The next step is to create the prototype which represents the live design of the future app and the communication between the user and the app. At Krify, we create a clickable prototype to gauge user intuitiveness with the app’s UX. We gather feedback from customers and implement necessary changes before moving to the next stage upon approval. As you can see, the UI and UX design process require strong attention and knowledge.
Visual Design
For the mobile app development process, visual language development is a significant step. The visual design phase is again divided into four phases.
- Branding
- Moodboards
- Style Guide
- Final Touching
- Testing
Let’s see each in detail:
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- Branding: Branding refers to the feel and theme of the mobile application that resonates the logo and image in the market.
- Mood Board: The Mood Board is crafted according to the color palette and thematic elements to evoke the desired ambiance.
- Making Style Guide: Style guide is formulated with the selected typography and color schemes. This is the first step of concrete designing of the UI of the mobile application.
- Final Touching: This is the last button one phase of the mobile app design process. Here in this, the client will come up with precise specifications in the apps, which include interactions and animations that add to visual pleasure for the users.
- Testing: The last phase of the mobile app design process is the A/B testing, which carries to define the exact versions of the app that the users will love. The app with higher preference indicates that it will generate a higher conversion rate.
To Sum Up
In general, people prefer apps developed with unique features and expect developers to follow the mentioned phases. The guide for the mobile app design process will help you get the app with all the features with the best UX/UI design. We at Krify make it a point to always deliver on the lines of perfection, and this process helps us in doing so.
To know more about our services, visit us at Krify.co.
