Graphic design is a highly sought-after skill. Always society cares about the way things look and all ways need to design a high-quality sketch. By using visual compositions in graphic design to solve problems and communicate ideas with the use of typography space, image and colour. There is no other way to do that, and that’s the reason why there are many kinds of graphic design, each one has its own area of specialization. Typical uses of graphic designs include corporate, editorial, and communication designs, packaging and signage.
We Krify based in the UK can work different types of designing tends to serve the purposes of various industries. Either you are an enthusiastic designer or seeking design services for your business, here are the eight types of graphic design that will help you find the right skills for the job.
Different types of Graphic design
Let’s now delve deeper and discover various types of graphic design:
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User Interface Graphic Design:
A user interface is something that how the user interacts with the device or application. The UI design is the process of designing interfaces to make them easy to use and provide a user-friendly experience. An excellent interface uses design technology to improve interactions and to improve the aesthetics of the design. A UI involves all the things that a user interacts with the screen, keyboard and mouse – but in the case of graphic design, UI design concentrates on the user’s visual experience and on-screen graphic design components like buttons, menus, micro-interactions and more. UI designers expertise in desktop apps, mobile apps, web apps. The graphic apps need knowledge of programming languages like HTML, CSS and JavaScript. Examples of user interface graphics design
- Web page design
- Theme design
- Game interfaces
- App design
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Visual identity graphic design:
It concerns with the visual communication of a brand and its identity. It is the visual aspect of the business brand that created to express feelings and experiences with the brand. The components that are associated include logo designs, fonts, photos and other visuals integrated to promote your brand and for corporate brand identity development. These graphics designs include business cards design, corporate stationery. The graphic designers use a set of visual guidelines to ensure brand throughout future communications. The main focus of visual identity graphic design is that of creating a brand or a corporate image. Brand identity and logo together improve in building this image of the company.
- A brand is a wholesome perceived corporate image
- The brand logo helps you to a target audience to relate to it via the use of a mark or an icon.
In most brands, the identity design revolves around the visual designs around the company. These visual devices are:
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- Logo Designing
- Stationery
- Marketing collaterals
- Products and packaging
- Apparel design
- Signage
- Message and actions
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Marketing and advertising graphic design
: Every business and company run the digital marketing strategies to invoke its target audience. The graphic designs in these campaigns will be creative that will engage people. The designs specially cater to the requirements of the people and tell a lot about the products, services or brand. With digital marketing, you will get more traffic to the website; the graphic designs strategy with marketing campaigns has taken trends as designs have already grabbed the attention of the people. Provoking designs to get more traffic to the campaigns, thus driving the visitors to the website. These marketing and advertising designs include:
- Posters, banners and billboards
- Vehicle wraps
- Magazine and newspaper ads
- Email marketing campaign graphics
- Social media banners
- Designs for websites, blogs, etc
- Digital campaign on Facebook, Instagram, Twitter.
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Publication Graphic design:
Publications are useful to communicate with an audience through public distribution. These are a traditional way of advertising such as Think books, Newspapers, magazines and catalogues. However, recently, there is an appropriate growth in digital publishing. Graphic designers that expertise in publication work with editors and publishers to design layouts with deliberately chose typography and following the artwork, which includes photography, graphics and illustrations. Publication designers require to have outstanding communication, layout and organization skills, colour management, printing and digital publishing. Some of the examples of publication graphics design
- Books
- Newspapers
- Newsletters
- Directories
- Annual reports
- Magazines
- Catalogues
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Packing graphic design:
In general, products needs some form of packaging to protect, brand and get ready them for storage, disposal and sale. Packaging design will talk directly to consumers, which is a valuable marketing tool. Packaging designers have to design concepts, develop mockups and generate the print-ready files for a product which needs expert knowledge of print processes and a keen understanding of industrial design and manufacturing.
- Motion Graphic design: Motion graphic design is a subset of graphic designing and mostly used for filmmaking or production through animation. A motion graphic designer is traditionally trained in graphic designing through animations, etc. Now motion graphics has become popular across all digital platforms, which has created all sorts fo new areas and opportunities. Motion graphics designers start by developing storyboards and which then brings to life with animation, video and traditional art. Basing on the industry a strong working knowledge of marketing, coding and 3D modelling can be definite assets. Some of the motion graphics design:
- Title sequences and end credits
- Advertisements
- Animated Logos
- Trailers
- Presentations
- Promotional videos
- Tutorials videos
- Websites
- Apps
- Video games
- Banners
- GIFs
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Environmental Graphic design:
Environmental graphic design generally links people to places to enhance their full-fledged knowledge by making spaces more for memorable, exciting, informative or more comfortable to navigate. One of the best specific types of environmental graphic design is wayfinding that has strategic signage, landmarks and visual cues which assists people to recognize where they are and where they want to go. So that they can go there without confusion some of the environmental graphics design:
- Signage
- Wall murals
- Museum exhibitions
- Office branding
- Public transportation navigation
- Retail store interiors
- Stadium branding
- Event and conference spaces
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Art and illusion:
The art and illustrations use as part of efficient communication are quite popular. Designers create graphic art and illusion to communicate and solve problems. Their art takes several forms, from fine art to decoration to storytelling illustrations. This form of graphic design finds lesser use for commercial purpose. Some of the examples of different art and illusion graphic designs include:
- Graphic patterns in the textiles business
- Moton graphics
- Stock images
- Graphic novels
- Video games
- Websites
- Comic Books
- Album art
- Book art
- Book covers
- Picture books
Conclusion
There are so many forms of graphic design available, and the selection of the right form depends very much on your requirement. For example, if you are looking for adept designers to promote your brand logo designing in India and UK, brochure designing or you may want corporate brand identity development. In any such case, our graphic design and branding agency in India and the UK is the best destination to hang around.
Krify is the leading website and mobile app development company based in the UK and India have experienced graphic designers are capable of designing all types of graphics mentioned above. For more details please contact us today.
