Are you a boat broker or a charter company or chandler? And you are planning to sell or lease your boat or charter to the required clients but don’t know how to sell or lease it. Then here is a solution that makes everything open to the people, which will help the boat broker to sell a boat or to lease the boat on the go. Even when someone wants to buy a boat, there must be some source to see or know your address which helps to drive more sales or lead them to you. To overcome all this, there should be a marine website development for you to generate more business to you rather than working in the traditional way of selling the boat.
Whether you are an entrepreneur developing your business website development or a marine market, want a website for his business to make aware of the world. Here are the crucial elements and considerations for your new marine website.
What are the pages to include in your new marine website design and development
There will be a massive difference in the design and functionality of any business website design and development. Even there will be variation in the marketing objectives. Here are the pages that are to be included in the marine website design and development are:
Home page
The home page is something which gives a chance to make a lasting first impression to the users. The home page should be designed in such a way that the user drives through the website to your end goal. In the home page business logo and branding must be displayed clearly. The home page must contain basic information such as contact details, brand message, products, services and offerings. The home must be designed in simple, easy to navigate, etc. the home page design should be designed by keeping users in mind especially user interface and navigation which is the base for the successful website. The menu should be easy to spot. It should easy and clear where the user has to click to find what they are looking for, menus, toolbar, footer and al the hyperlinking with text and articles.
About us
About Us page is often one of the most popular pages on in the marine website design and development. This is where it must communicate who are you, what you do, what is mission and vision of the business, etc. The content so created should be unique and must make you stand out over your competitors and give insights about what you stand for as a business. This about us page offers a prime opportunity for your business to establish a personality. This is the place where you can include the great headshots of your team, photographs of your business in action, charity fundraiser, hard at work. Even you can include general contact details, or even you can share the direct contacts of the individuals.
Products and services
For the marine website design and development, the bread and butter is this section where you can convey what exactly you offer to the users and also the cost of the products or services. It is an excellent practice to have a page to showcase all your products and services with images. It is preferable to have a short summary of the product or service offered, with all the features and benefits of the services. So the user need not wait till you respond to the call to avail the service that you offer. Create the content short, engaging with bullet points
Blogs, news and articles
Days may pass, years may pass content is the king. Your marine website, with fresh and unique content, makes the digital world go round. The user will come to the blogs which are necessary for communicating your new business developments. The blogs help to stand on the top of the search using the SEO. Generally, the user wants to keep up to date content and engaging industry articles. So it good to keep of trending topics and also the unique content to be shared. Just depending on the organic traffic is not enough, so you need to share your blogs or articles in the social media account, email newsletters and in industry press releases.
Testimonials and reviews
In general tendency, people before buying any service or product go through the reviews or testimonials. Basing on those they measure the product or service quality. So your marine website must have the testimonials and reviews page in order to make your happy customers ouch for your services.
Most Asked Questions(FAQs)
Asking the same questions will irritate anyone or waste time. So in order to avoid such cases, FAQs will help the employees to save time and work on some other productive thing.
Contact us page
Never neglect the contact us page, thinking that you have mentioned your contact details in more than one place such as footer and about us page. But you must have a contact us page where you can place all your business details like telephone number, business name, email address, emergency contact details, fax number, etc. It is a good idea if you include your open hours and a contact form for immediate enquiries.
Apart from this, there are other web pages to consider for your marine website design and development such as privacy policy, terms & conditions page, information about warranties and guarantees which are included in the footer section of the website.
What are the features to include in the marine website design and development
To improve your user experience, you must have the following features in your marine website development and design.
- Search bar – Which helps the user to find the specific information and pages on the website such as blogs, products and services, etc.
- Calendar – Using which the user can know when and where you can find. Even you can add any type of events that are related to your business.
- Forms – the user can sign up to your business newsletters to know about your business updates, activities and to contact your team.
- Sitemap – which is useful to the users where you can display all the links to your navigation and all its web pages. For SEO, it is most essential, which allows the web crawlers to see access and index the website in the search results.
- Hyperlinks – helpful for navigation and improved SEO, linking content and images for further information on your website.
Website is something that makes you know to everyone in the world. A website for the marine industry will be beneficial for those who are looking to get such services.
Krify is the leading website development company in India and the UK. we have huge competency in developing websites for various domains. Our web developers also have well experienced in developing a marine website and also for other websites. For more information please contact us today.
